Core Team

Victor Ruiz
CEO & Executive Member of the Board of Directors

International multilingual leader with robust Sales, Business Development, and Engineering experience at Fortune 500 companies.
Corporate entrepreneur with worldwide exposure working and living in Europe, Asia, Africa and the Middle East. Victor earned a Kellogg-HKUST Exec. MBA in 2013.

Scope of experience: General Management, Sales, Strategic Planning, Manufacturing Engineering and Product Development.


Fulvio Riva
COO & Executive Member of the Board of Directors

European multilingual entrepreneur with strong General Management and Operations skill set.
Experienced Business Development leader at German corporation growing revenue to number one market position. Academic degrees in Italy, Germany and the UK.

Scope of experience: General Management, Sales force organisation, Operations, and Credit Management.


Jesse Friedlander
Non-Executive Member of the Board of Directors

Jesse Friedlander has almost two decades of experience in international investment management and investment banking. He is co-founder and Chief Investment Officer for Des Voeux Partners, a multi-family office in Hong Kong. Following obtaining his MBA from the Wharton School of University of Pennsylvania and MA from Johns Hopkins School of Advanced International Studies (SAIS) in 2002, Mr. Friedlander held various roles in equity and credit research and debt capital markets for JPMorgan and Merrill Lynch. From 2008 to immediately prior to launching Des Voeux Partners, Mr. Friedlander advised Susquehanna International Group on debt and equity investments across the Asia Pacific Region. Mr. Friedlander’s previous work experience includes roles in research for Yuanta Securities in Taiwan, Bottling Operations for the Coca-Cola Company in Beijing and Markets Analysis for the United States Department of Treasury. Outside of work, Mr. Friedlander serves on the Advisory Board of SAIS. He previously served on the Board of Governors of the American Chamber of Commerce in Beijing, as President of both Yale Clubs of Beijing and Hong Kong and as Trustee of New Asia College of Chinese University of Hong Kong. Mr. Friedlander graduated cum laude and with honors in East Asian Studies from Yale College. He is also a Chartered Financial Analyst and a frequent contributor to the Insights and Analysis section of the South China Morning Post.